WHAT WE DO
Lead Lemonade InMarket Targeting allows you to eliminate wasteful ad spend because you’re only marketing to the right people.
It lets you eliminate all of the advertising that’s never going to work. When you do that, you automatically drive down your cost per acquisition. And when you do that, you increase your profits.
HOW WE DO IT
Our software tracks over 200 million people and accumulates 25 billion pieces of behavioral data every day. We then apply machine learning to create conversion profiles for any market, any service, B2B or B2C.
From these conversion profiles, our algorithms reconstruct PATHS to purchase — what customers did in the days, weeks or months leading up to the purchase. Our AI then sorts through and looks for those patterns being repeated across the billions of behavioral data points we collect every day.
As our campaigns run using our data, our machine learning algorithm self-adjusts in real-time for every individual client to auto-optimize its targeting and conversion profiles, resulting in a prediction engine that improves and becomes more accurate over time.
INDUSTRIES WE SERVE
- Residential Real Estate